Welcome to the Westcoast blog! The latest news, views and industry trends from the Westcoast team.
Tuesday, 14 April 2015
HP SMARTbid – It's time to reinvent the bidding process and step up the pace!
When it comes to offering solutions serving data centres or hardware for convergence infrastructure, customers want it competitive and they want it immediately. In fact, they want it double quick.
The pressure is most definitely on to satisfy the 'Now! Now! Now!' need of today's end users, so speedy turnaround on your bids is paramount.
So how can Westcoast help you overcome these challenges?
Resellers need a solution that satisfies the growing demand for HP products for end user opportunities and this is where Westcoast's online bid tool, SMARTbid can streamline the whole HP quoting process to help resellers step up the pace of doing business.
In fact, automated pricing requests are returned to SMARTbid users in 1 business hour – giving HP partners the speed they need to deliver the right products to the right customer opportunities.
The tool is designed to allow our HP reseller partners to request HP supported pricing based on specific product part numbers of HP PPS products (Desktops, Laptops, Monitors, Workstations, Printers) and accessories available from Westcoast.
Designed and developed in-house, the tool has completely reinvented the bidding process, enabling resellers to receive near-immediate responses to pricing requests. What’s more – it’s paved the way for increased business opportunities for Westcoast customers.
There are just 3 things you need to qualify for using SMARTbid:
You will need an end user opportunity
You will need a Westcoast Account
Have a minimum of 5 qualified units linked to an end user opportunity
And there are just 3 things you need to enter a bid:
You will need the end user customer details
You will need the product part number
Have a target cost price
Once you have logged in you will have access to all of the bids you have submitted and there is the functionality to filter your bids by status and view any previous bids.
The tool also offers great flexibility around bundles and offers more than 3,500 skus (stock keeping units) and 600 lines of accessories – incorporating HP desktop PCs, laptops and printers.
And because the SMARTbid tool is designed to highlight the top ten selling accessories on a product - it encourages more, high margin product attach opportunities.
SHI, which is headquartered in the US but with a European hub based in the UK started using Westcoast’s SMARTbid tool to help them speed up the bidding process and within just a few days of using SMARTbid to pitch for HP products, they were already reaping the benefits.
“SMARTbid gives us a response time that is, quite frankly, fantastic – that’s the real
capability. Getting to grips with the tool was no problem for our sales team. They found it simple to use, especially with the tool’s intuitive drop-down menus, and easy to understand navigation. it’s given our business a real boost. And the team love it.” Adam Gregory, International Distribution Co-ordinator, SHI
Benefit from rapid response times, flexible bid management and easy to use features which can help resellers compete more effectively at a level of immediacy that can help win HP business and keep customers satisfied. Start using SMARTbid today and reinvigorate the way you pitch for HP products!